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搜索导购产品经理(价格策略方向)-北京/杭州/广州
Department:
Technology
Location:
China
Department:
Technology
Location:
China
Job Description
1、负责平台价格力策略的制定与落地,持续提升供给的价格力竞争力
2、负责搜索及全站各场域价格力表达,比价心智的导购体验设计与优化,持续提升用户的购物体验
3、串联全链路实现价格力商品的流量确定性与商家权益保障,与卖家、运营、营销等部门紧密合作,确保价格策略与整体业务策略的协同
4、监控价格策略的效果,探索价格力敏感人群,以及价格力因子在排序中的作用,持续优化量价模型
Job Requirements
1、本科及以上学历,计算机、电子商务、市场营销或相关专业,3年以上搜索推荐、导购、流量机制、价格力策略等相关经验,对电商供给有深刻理解
2、熟悉电商行业动态,具备优秀的市场敏感度和商业洞察力。
3、具备良好的数据分析能力,熟练使用Excel、SQL等工具进行数据处理和分析。
4、出色的沟通协调能力,能够跨部门推动项目进展,确保策略落地。
5、有创新思维,能够在复杂环境中灵活调整策略
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