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商业化产品-北京/杭州
Department:
Product Management
Location:
China
Department:
Product Management
Location:
China
Job Description
1、负责Lazada站内效果广告的产品工作,对效果广告的收入和变现效率负责;
2、规划效果广告产品的roadmap,识别项目的核心问题并协调各方予以解决;
3、协调算法、引擎、工程等技术团队以及其他协同方资源确保各产品项目落地并拿到结果;
4、关注市场动态,了解行业供给和客户需求,了解最新的效果广告的演进方向,结合业务现状提出创新的产品解法。
Job Requirements
1、有3年以上的互联网广告经验,理解广告系统的商业逻辑、售卖模式和算法原理,了解主流平台的商业模式,具有搜索广告策略、信息流广告策略经验者优先;
2、熟悉互联网开发模式和商业变现模式,有从需求分析、产品研究、数据分析、产品迭代的全周期实践经验,对用户体验和客户需求有把握和权衡能力;
3、对数据敏感,具有通过数据挖掘解决业务问题的能力,能够基于数据分析和业务理解,提出策略的优化方向与办法
4、有较强的学习能力及洞察能力,具备高度的责任心和较强的自我驱动力、抗压能力,善于合作,善于协调和调度资源推动业务发展;
5、英语CET-6以上,统计学、计算机、人工智能背景优先,如果有东南亚小语种能力加分
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